One Shift

One Shift

One idea. One action. Big difference.

One Shift is a weekly email that gives you one quick, actionable shift—tested in the real world—to help you lead with clarity, courage, and calm. You’ll also get first access to books, free trainings, workshops, and webinars.


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Tony Tan Caktiong, successful entrepreneur in the philippines

13 Successful Entrepreneurs in the Philippines and What We Can Learn from Their Stories

Stories of successful entrepreneurs in the Philippines inspire, but they also challenge you—because if you keep consuming inspiration without extracting lessons, you stay stuck in the same habits. In this article, Jef Menguin shares 13 Filipino entrepreneur stories and pulls out the practical moves behind their wins, not just the highlights. Use one lesson this week and share it with your team so you turn business stories into execution fuel.

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maria orosa

From Banana Ketchup to War Hero: 10 Lessons from Maria Y. Orosa

Most entrepreneurs chase “big ideas” but forget the mission, so they build products that sell today but don’t matter tomorrow. In this article, Jef Menguin shares 10 lessons from Maria Y. Orosa—purpose-driven innovation, local resourcefulness, resilience, and service-first work. Read it and share it with your team so you build with meaning, not just momentum.

From Banana Ketchup to War Hero: 10 Lessons from Maria Y. Orosa Read More »

henry sy

Inspired by Henry Sy: 10 Tips to Fuel Your Entrepreneurial Journey

When success is defined by speed alone, leaders burn out teams and break what could have grown strong. In this article, Jef Menguin shares lessons from Henry Sy on humility, consistency, and doing the basics well every day. Read it and pass it to your team so you build a culture that compounds effort instead of chasing shortcuts.

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business mistakes may turn on the light bulb.

My Business Mistakes

Early business mistakes feel invisible until the bills arrive and you realize effort is not the same as traction. In this article, Jef Menguin shares what went wrong in his first months as a professional speaker—and why a mentor beat a hundred books. Use this as a warning and a guide, then pass it on so others skip the painful detours.

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My mission.

I help Filipinos grow great organizations. This is why I design easier, simpler, and quicker solutions to help creative leaders solve challenges in the workplace today.

And together, we co-create opportunities so they become ahead of what’s possible.

My mission. Read More »

8 Secrets of Successful Entrepreneurs

The secrets of successful entrepreneurs aren’t magic—when you miss them, you waste years on hustle without traction, repeat avoidable mistakes, and burn out chasing the wrong wins. In this article, Jef Menguin shares eight practical lessons entrepreneurs use to build clarity, discipline, and momentum in business. Apply one secret this week and share it with your founders or team so you grow smarter, not just harder.

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