Make your vision both specific and inspiring so it can guide your people’s behavior. Your vision is a pitch for the future.
It is an invitation for your employees to change their behaviors. It is safe to say that not every one of your employees has what it takes to live in the future of your organization. Everyone must commit to their vision.
To do that, everyone must commit themselves to change. Inspire your people to a shared vision.
Jef Menguin
