That’s the one question that matter the most to your customer.

Your presentation must be able to answer that question concisely and convincingly.

At the very least, you must be able to inform your customers about your product. You must show the value of your product to their business, to their lives, or to the fulfillment of their dreams. You must make it easy for them to own and use your product.

Presentation is simple. Begin by asking why your customers should care. And then let your technology multiplies the power of your story: your answer to their why-should-i-care question. Your technology is useless if you use it to multiply zero.

Learning Opportunities

I design and deliver new leadership learning experiences. Explore these leadership training programs.

exemplary leadership

Breakthrough Leadership Workshops

Breakthrough Leadership is a training program for leaders who have the courage to do what they've not done before to achieve great results.

Good Business

Develop Good Leaders

The aim of leadership training is to provide leaders with a good foundation and to help them develop leadership skills and vital behaviors that bring better results.

Jef Menguin

Personal Development is transformation

Personal Development for Smart People: Beginner’s Guide [2022]

This Hero Guide to personal development will help you accelerate and achieve exponential growth. It can help you multiply your income, increase your influence, gain more friends, get healthier, strengthen the bond of your family, and become the person that you want to be.

Learning Opportunities

I design and deliver new leadership learning experiences. Explore these leadership training programs.

Develop Good Leaders

The aim of leadership training is to provide leaders with a good foundation and to help them develop leadership skills and vital behaviors that bring better results.

Jef Menguin

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