That’s the one question that matter the most to your customer.
Your presentation must be able to answer that question concisely and convincingly.
At the very least, you must be able to inform your customers about your product. You must show the value of your product to their business, to their lives, or to the fulfillment of their dreams. You must make it easy for them to own and use your product.
Presentation is simple. Begin by asking why your customers should care. And then let your technology multiplies the power of your story: your answer to their why-should-i-care question. Your technology is useless if you use it to multiply zero.
Play your A-game every day—connect with me on LinkedIn!
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Don’t just stop here. Click on one of the links above and take the next step in becoming the leader your team deserves!r—start becoming one today. Choose your next step above, and let’s keep the momentum going!
Jef Menguin is an engaging keynote speaker and dynamic corporate trainer sought by CEOs and HR leaders in the Philippines. He is distinguished for sharing actionable ideas and easy-to-use frameworks on leadership, growth mindset, resilience, and teamwork.
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