What is marketing?
The most common definition of marketing is getting people interested in your product and services. This is why one marketing guru claimed that all marketers are liars.
The most common definition of marketing is getting people interested in your product and services. This is why one marketing guru claimed that all marketers are liars.
You don’t have to be busy all the time to have a good business. Helping people solve their problems is a good business.
Early business mistakes feel invisible until the bills arrive and you realize effort is not the same as traction. In this article, Jef Menguin shares what went wrong in his first months as a professional speaker—and why a mentor beat a hundred books. Use this as a warning and a guide, then pass it on so others skip the painful detours.
Many companies do not have values statements. That’s because it is easy to pick four to six values from a list and declare them the core values.
79 Examples of Business & Work Values Statements Read More »
Nowadays, you can find people who earn much from packaging ideas. It is now easy to put together blog post and convert them to pdf.
That’s not how I do business. I pay attention to implementation. I will tell you why.
This guide shares practical business ideas teachers can start right away — from tutoring and digital products to creative and community-based ventures. It includes easy-to-follow steps, the Teacher’s 5-Fit Framework™, success stories from real Filipino teachers, and a free Teacherpreneur Starter Pack.
Business Ideas for Teachers in the Philippines (2026 Guide) Read More »
To make your customers enthusiastic about your product, your must be 101% enthusiastic about your product. When presenting before your customer, forget about everything else.
The secrets of successful entrepreneurs aren’t magic—when you miss them, you waste years on hustle without traction, repeat avoidable mistakes, and burn out chasing the wrong wins. In this article, Jef Menguin shares eight practical lessons entrepreneurs use to build clarity, discipline, and momentum in business. Apply one secret this week and share it with your founders or team so you grow smarter, not just harder.
When entrepreneurship courses fail, students pay twice: they lose time in the classroom and lose confidence in the real world when their first venture feels overwhelming. In this article, Jef Menguin shares seven practical gaps—like over-reliance on theory and lack of real-world experience—and the upgrade that makes entrepreneurship education stick. Practice the ideas, then pass them to teachers and mentors so more students learn by doing, not just by reading.
Most HR professionals consumed their time in compliance to regulations. You must get out of these traps.
Re-purpose HR from A Cost-Center to Business Accelerator Read More »