One Shift

One Shift

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public speaking ideas

audience first

How to Craft Speeches That Truly Resonate

Some speakers sound polished but still leave people cold, because they start with what they want to say—not what the audience needs. In this article, Jef Menguin shows how “audience first” thinking makes your speech feel personal, clear, and hard to ignore. If you want to learn how to create your stage by making people feel seen and understood, this will help.

How to Craft Speeches That Truly Resonate Read More »

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