21 Breakthrough Motivation Secrets

Are you struggling to keep your team inspired? Every Monday, get one powerful idea to transform how you lead.
No fluff. Just actionable strategies that work.

Chapter 2: Company Overview

The Company Overview is a crucial part of your employee handbook. It’s where you introduce your company to new employees, sharing the mission, vision, values, and the story that defines who you are as an organization.

Company Overview

The Company Overview is a section in your employee handbook that gives new employees a clear understanding of what your company stands for, where it’s headed, and its journey so far. It serves as a foundation for their role within the organization, helping them connect with the company’s goals and culture.

The Company Overview sets the tone for how employees perceive the company. It’s an opportunity to instill a sense of purpose and belonging right from the start.

By understanding the company’s mission, vision, and values, employees can align their work with the organization’s goals.

Additionally, sharing the company’s history and commitment to employees builds trust and fosters a positive relationship.

Step 1: Start with the Mission, Vision, and Values

Begin by sharing your company’s mission, vision, and values. This sets the foundation for everything your company does. It tells your employees what you’re all about and where you’re headed.

Example:

  • Mission: “To provide innovative solutions that empower businesses to achieve more.”
  • Vision: “To be the leading provider of sustainable and transformative technology.”
  • Values: “Integrity, Innovation, Customer Focus, Teamwork.”

Step 2: Tell Your Company’s Story

People connect with stories. Give a brief history of your company. Share key milestones, achievements, and maybe even a fun fact or two. This helps employees feel connected to the journey of the company.

Example:

“[Company Name] was founded in [Year] with a simple goal: to make technology more accessible to businesses. Over the years, we’ve grown from a small startup to a leader in our industry, serving clients worldwide.”

Step 3: Highlight Your Commitment to Employees

This is your chance to reinforce that your employees are valued. Talk about your commitment to their growth, safety, and well-being. This sets a positive tone and assures them that they’re in good hands.

Example:

“We’re committed to creating a safe and supportive work environment where everyone can thrive. We believe in continuous learning, and we invest in our people through regular training and development programs.”

Step 4: Make It Personal

End with a personal touch from the leadership. A few words from the CEO or founder can make this section feel more genuine and relatable.

Example:

“As the CEO of [Company Name], I want to personally welcome you to our team. We’re excited to see the unique contributions you’ll bring to our company.”

Sample Chapter 2

Chapter 2: Company Overview

Mission, Vision, and Values

  • Mission: To provide innovative solutions that empower businesses to achieve more.
  • Vision: To be the leading provider of sustainable and transformative technology.
  • Values: Integrity, Innovation, Customer Focus, Teamwork.

Company History

[Company Name] was founded in [Year] with a simple goal: to make technology more accessible to businesses. Over the years, we’ve grown from a small startup to a leader in our industry, serving clients worldwide.

Our Commitment to Employees

We’re committed to creating a safe and supportive work environment where everyone can thrive. We believe in continuous learning, and we invest in our people through regular training and development programs.

A Personal Note

As the CEO of [Company Name], I want to personally welcome you to our team. We’re excited to see the unique contributions you’ll bring to our company.

And there you have it! Chapter 2 is complete. 

Now your employees have a clear picture of what your company stands for and what they can expect as part of the team. On to Chapter 3!

  • LinkedInPlay your A-game every day—connect with me on LinkedIn!
Scroll to Top